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Sales category

Complete Guide to Field Sales

In field sales your calendar is your pipeline. Route planning, meeting preparation, and disciplined post-visit follow-up decide the quarter more than in-meeting technique.

In short

In-person selling across a territory, where travel time is the scarce resource.

Territory and route planning

Group visits by geography and by account value. A day with four meetings in one area beats two meetings and three hours of driving.

Making the visit count

Arrive with a written objective, a question list, and a proposed next step. Send the summary and the next step from the car park, not from the office three days later.

Skills that matter

  • Prospecting
  • Discovery
  • Closing
  • Follow-Up
  • Sales Management

Roles

  • Sales Professionals
  • AE
  • Sales Manager

Resources for field sales

All resources

Questions people ask

How much of the week should be in front of customers?

Aim for three full selling days, with one day for planning and prospecting and a half day for admin and internal work.

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